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TWICE’s 11-Year Reign: Live Vinyl Marks K-Pop’s Enduring Global Power

by Serena Holloway
October 26, 2026
in K-Pop
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Twice's 11-year reign: live vinyl marks k-pop's enduring global power

DailyDrama.com

TWICE’s 11-Year Reign: Live Vinyl Marks K-Pop’s Enduring Global Power

In an industry often characterized by its rapid churn and ever-shifting tides, longevity is not just an achievement; it’s a testament to unwavering talent, relentless hard work, and an unbreakable bond with fans. Global K-Pop superstars TWICE are not just celebrating 11 years in the game; they’re solidifying their legacy with the release of the ‘TWICE World Tour Finale In Seoul – Live’ special vinyl package. This isn’t merely a collectible; it’s a time capsule, a triumphant declaration, and a masterclass in fan engagement that truly underscores their unparalleled journey.

The exclusive vinyl, capturing the electrifying climax of their record-breaking ‘READY TO BE’ world tour, hits different. For ONCE (TWICE’s dedicated fandom), this isn’t just an album; it’s a tangible piece of history, a memento from a tour that saw the nine-member powerhouse grace stadiums across the globe, shattering attendance records and solidifying their status as a top-tier global act. The Seoul finale, in particular, was an emotional crescendo, a homecoming that brought together years of dedication and millions of memories.

Video: TWICE 11th Anniversary MD Shoot Behind Teaser – YouTube

Defying the Odds: A Decade of Dominance in K-Pop

When TWICE debuted under JYP Entertainment in 2015, the K-Pop landscape was fiercely competitive. Yet, with their infectious energy, unique ‘color pop’ concept, and undeniable charisma, they quickly ascended to become the ‘Nation’s Girl Group’ in South Korea. Hits like ‘Cheer Up,’ ‘TT,’ and ‘Signal’ weren’t just songs; they were cultural phenomena, embedding themselves into the fabric of Korean pop culture. But their story didn’t end there.

What truly sets TWICE apart, especially as they cross the 11-year mark, is their remarkable ability to defy the infamous ‘7-year curse’ – a widely acknowledged industry phenomenon where many K-Pop groups face disbandment or significant member changes after their initial contract period. TWICE’s full group contract renewal in 2022 was a seismic event, signaling their collective commitment and sending a powerful message about their enduring unity and ambition. This allowed them to pivot gracefully, evolving their sound from bright, energetic pop to more mature, introspective, and powerful concepts, all while maintaining their core identity and expanding their global footprint exponentially.

Their ‘READY TO BE’ tour wasn’t just big; it was monumental. It marked their first time headlining stadiums in North America, including the iconic SoFi Stadium and MetLife Stadium, a feat few K-Pop acts, let alone girl groups, have achieved. This vinyl release, therefore, isn’t just about the music; it’s about commemorating that incredible transition from domestic darlings to international icons, a journey punctuated by sold-out arenas and a truly diverse global fanbase.

The Vinyl Renaissance: Connecting Fans with Tangible Memories

In an era dominated by streaming and digital consumption, the resurgence of physical media, particularly vinyl, is a fascinating industry trend. K-Pop fandoms have been at the forefront of this renaissance, driving unprecedented sales of albums, both CD and vinyl. For ONCE, this ‘TWICE World Tour Finale In Seoul – Live’ vinyl is more than just audio playback; it’s a collector’s item, an art piece, and a tangible connection to their idols.

Industry analysts have repeatedly pointed out that K-Pop fans value the entire experience – the photobooks, photocards, and the high-quality packaging that often accompanies physical releases. A live vinyl package amplifies this, offering a premium, immersive way to relive one of the most significant moments in the group’s career. It taps into a deeper sense of nostalgia and ownership, allowing fans to literally hold a piece of the concert experience in their hands. This strategic release by JYP Entertainment is not just a nod to their anniversary but a shrewd understanding of their fanbase’s desire for unique, high-quality merchandise that celebrates their shared journey.

What’s Next for TWICE? The Horizon is Bright

With 11 years under their belt and a live vinyl commemorating a historic tour, what does the future hold for TWICE? If their recent trajectory is any indication, it’s nothing short of continued global domination. We’ve already seen successful solo ventures from members like Nayeon and Jihyo, demonstrating individual artistry while reinforcing the strength of the group. This balance of individual growth and collective power is a hallmark of truly enduring K-Pop groups that navigate long careers.

Expect more innovative music, perhaps more sub-unit activities, and undoubtedly, more opportunities for them to connect with their ever-growing global fanbase. TWICE has not only survived the competitive K-Pop landscape; they’ve thrived, evolved, and set new benchmarks for what a girl group can achieve. This ‘Live In Seoul’ vinyl is a celebration of where they’ve been, but more importantly, it’s a vibrant prelude to the exciting chapters yet to be written in their illustrious career. Keep your eyes peeled; TWICE isn’t just ready to be, they *are* ready for whatever comes next.

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Serena Holloway

Serena Holloway

Serena has been breathing soap opera air since she was seven years old, watching The Young and the Restless on her grandmother's couch in Memphis. With a degree in Journalism from the University of Tennessee and over a decade of entertainment writing under her belt, she joined DailyDrama.com in 2018 and never looked back. Serena specializes in episode recaps, character deep-dives, and the kind of hot takes that set comment sections on fire. When she's not dissecting fictional affairs and long-lost twins, she's rewatching classic General Hospital arcs and drinking far too much sweet tea.

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